Win Better Deals Faster With An Ideal Customer Profile

...You see, it can be extremely difficult—as a business owner or startup team—to feel like you’re limiting yourself to who you should be selling to. Right now, the goal is revenue growth. Period. End of story. Right? I’m here to tell you that a well-defined ICP will not only help you grow your revenue, it will also secure and protect your recurring revenue for future growth and eventual valuation...